Copywriting

Since 2002, I’ve written and edited copy for direct mail, brochures, print and online ads, emails, websites, blog posts, case studies, video scripts, internal communications, and more for companies in the retail, technology, architecture, landscape architecture, national security/government, entertainment, non-profit, health care, and hospitality industries. Here are some recent examples.

Blog Posts:

Creating Safe Spaces for Student Writers

“Mad Men”: Six Things that Still Hold True About the Advertising Industry

Planet Vectorworks, the news site and blog for Nemetschek Vectorworks, Inc.

My own blog

 

Case Studies (Editor and Project Manager):

Skyfall Case Study

Arca Architects Case Study

Icebreaker Case Study

Norihiko Dan Case Study

Jonathan Reeves Architecture Case Study

Te Papa Tongarewa Museum Case Study

Peter Walker Case Study

 

Branding and Website Copy:

The Vectorworks Story

Vectorworks Architect product description

Vectorworks Spotlight product description

Vectorworks Landmark product description

Vectorworks Sketch to BIM Project

 

Publications and Print Ads:

Modus News (Editor)
Issue 1
Issue 2

Monsanto What Matters (Contributor, Editor, and Project Manager)
Issue 1
Issue 2

Vectorworks Architect JBIM ad

Chanel Famous-Barr ad